eCommerce – Chapters 1 and 2

Electronic Commerce 2012: Managerial and Social Networks Perspectives 7e

Microsite refers to a page or pages that are meant to function as an auxiliary supplement to a primary website.

TRUE

Responses to environmental pressures may include activities that exploit opportunities created by changing conditions.

TRUE

Purchasing a computer from dell.com is an example of B2B commerce.

FALSE

E-auctions are becoming less important selling and buying channels to companies and individuals.

FALSE

A shopping facilitator is a type of broker and helps consumers compare prices and service at different stores.

FALSE

Economic, legal, societal, and technological factors have created a highly competitive business environment in which customers are becoming less powerful.

FALSE

Buying an e-book from Amazon is an example of partial electronic commerce.

FALSE

A widget is an element of user interface that displays an information arrangement changeable by the user, such as a window.

TRUE

Disintermediation is the elimination of intermediaries between sellers and buyers.

TRUE

Booking tickets on Facebook without leaving the social network is an example of enterprise social commerce.

FALSE



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